Coming soon from Montrose, Colorado

A smarter pet tag for a faster way home.

A personalized pet ID tag with two simple ways to help a finder reach you: tap the embedded NFC chip or scan the QR code.

  • No app required
  • No phone number printed on the tag
  • Basic profile planned with no monthly fee
MAGGIE)))   TAP
SCAN IF FOUNDQR code for Maggie's live pet profileBOOKCLIFF PET PROFILE

Prototype visualization · final colors and finish in testing

2ways to connect

1permanent profile

0apps to install

Localmade to order

Simple by design

The important information is there when it matters.

A regular ID tag can hold one phone number. A Bookcliff pet profile can keep the whole recovery plan current.

Tap or scan

Embedded NFC and a high-contrast QR code both open the same permanent pet profile.

No app needed

A finder uses the phone already in their hand. The profile opens in the browser.

Update anytime

Change a phone number, backup contact, photo, or finder note without replacing the tag.

Made for real collars

Standard and large PETG sizes are being tested for scan reliability, fit, and everyday strength.

Live finder experience

One scan. The right next steps.

The tag opens a mobile-friendly page designed to help someone act quickly—not hunt through menus.

  1. 1
    Finder taps or scans

    NFC and QR lead to the same page.

  2. 2
    They recognize the pet

    A photo, name, and important notes confirm the match.

  3. 3
    They reach the owner

    Call, text, or use the listed backup contact.

Try the actual pet profile
9:41

YOU FOUND

Maggie

I'm loved—and my family is looking for me.

Finder note

Maggie is friendly but may be nervous. Please keep her safely contained and contact us.

Illustrated preview · the live sample opens the actual Bookcliff Tap profile

Currently in testing

Built carefully before it’s sold.

QR

Reliable scanning

High-contrast codes are tested from different angles and in everyday lighting.

NFC

Embedded connection

The NFC inlay is enclosed inside one continuous print—no exposed sticker or snap-on cover.

PETG

Everyday durability

Final material, collar fit, strength, finish, and color combinations are being validated now.

Final colors, availability, and pricing will be announced after product testing is complete.

Early interest

Want to know when the tags are ready?

Leave your information and we’ll send a launch update. This is not an order, and no payment is collected.

Two sizes are planned
Standard for most pets and Large for bigger collars.

We’ll only use this to share pet-tag updates. No payment is collected.